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Business Plan To Increase In-Flight Duty Free Sales

This 8 page paper presents a business plan to increase the in-flight duty-free sales aboard Singapore Airlines. The paper begins with an executive summary, then moves into the introduction describing the problem. Following the statement of the objective, the paper moves into a marketing plan with specific steps for meeting the objectives. A cash flow delineating additional outflow and estimated additional revenue is presented. One table is included. Tutorial language assists the student in knowing what additional information will be required for a full business plan. Bibliography lists 6 sources.

Filename: PGinflit.msw

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